B. Gene Longley, 80, passed away peacefully at his home on June 21, 2020. Gene, the son of the late William F. Longley and Ruth Longley, was a lifelong resident of Apison, TN. Gene is survived by his sons, Gregg Longley and Keith (Paula) Longley; daughter, Traci Westfelt; four grandchildren, Claire Brock, Hunter Longley, Hayden Longley and Collin Westfelt; and two great-grandchildren.
Gene was a 60-year veteran of the insurance industry. Gene, being a people person and a natural born salesperson, was highly successful throughout his career. His quick wit, irresistible charm, likeable personality and tenacious work ethic allowed him to achieve the highest levels of success and recognition within his industry. Gene’s sense of humor and outgoing personality endeared him to everyone he met. He was well known throughout the Chattanooga business community and highly regarded among his competitors.
Gene always lived life to the fullest and on his terms. His greatest joys were spending time with family, friends, and clients, often while hunting, golfing or simply socializing.
A memorial service will be held at 4 PM on Saturday, June 27, 2020, at Heritage Funeral Home, East Brainerd Chapel.
A visitation will be held from 4 to 8 PM on Friday, June 26, at Heritage Funeral Home, 7454 E. Brainerd Rd. Chattanooga, TN 37421 and prior to the service from 2 to 4 PM on Saturday, June 27.
In lieu of flowers, memorial contributions may be made to St. Jude Children’s Research Hospital, 501 St. Jude Place, Memphis, TN 38105.